2D Sales Drawings
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B2B customers are increasingly researching and buying products online, but many B2B companies websites are not yet meeting their expectations. That seems to be the bottom line from an Acquity Group survey of 500 B2B buyers for Management Consultancy Accenture’s 2014 State of B2B Procurement Study.
Other key findings include:
Customers want more robust digital catalogs, faster page load times and a cleaner checkout experience from supplier websites.
For Industrial B2B Suppliers (Manufacturers and Distributors), here are our 4 key takeaways on what this means:
That’s what we think, please let us know what you think below.