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Manufacturing Growing But What Is eCommerces Contribution

Image credit: B2BecNews

US Manufacturing Growth for 19th Consecutive Month!

According to the Institute of Supply Management, “Manufacturing expanded in March as the PMI® registered 59.3%, a decrease of 1.5% from the February reading of 60.8 percent. This indicates strong growth in manufacturing for the 19th consecutive month, led by continued expansion in new orders, production activity, employment and inventories, with suppliers continuing to struggle delivering to demand.” Of the 18 manufacturing industries represented in the index, 17 reported growth in March, led by ‘Fabricated Metal Products’ then ‘Plastics and Rubber Products’.Institute of Supply Management PMI March 2018

B2B Manufacturing eCommerce

The charts at the top of this blog and on the right are from B2BecNews 2018 E-Commerce and Manufacturing Survey of ~140 manufacturers. Assuming this is representative of the 250,000 US manufacturers then ~60% (26.2%+14.3%+16.7%= 57.2%) have less than 10% of total revenue from eCommerce so are just getting going. On the other hand the other 40% (16.7%+7.1%+19.1%= 42.9%) have more than 10% of total revenue from eCommerce including 19.1% having more than half their revenue from eCommerce! The other chart above shows the $ value of that eCommerce revenue. Please read the report for yourself but another interesting insight is the high volume of eCommerce sales gained as recurring orders from existing customers.Institute of Supply Management PMI March 2018


  • Manufacturers’ increasing percentages of revenue from eCommerce (19.2% of manufacturers having >50% of their revenue from eCommerce) indicate that eCommerce is making a significant contribution to manufacturing growth.
  • According to B2BecNews “about 40% of manufacturers already have an eCommerce site and, of those that don’t, 69% expect to launch one within two years, including 55% that plan to go live within one year and 34% within six months.” Clearly most of the 250,000 U.S. manufacturers are moving quickly to B2B manufacturing eCommerce.
  • Planning, building, integrating and growing a B2B eCommerce business is definitely challenging but it’s no longer virgin territory. You can learn and benefit from many best practice approaches and processes that have been proven by early adopters.
  • Increasing sales is the top reason given for investing in eCommerce but it helps solve other big business problems too. This post explains: Which 3 big industrial supplier problems eCommerce solves?.

As always, please share your comments below or, if you’d like a second opinion on your industrial B2B eCommerce plans (website, Catalog, Configurators or CAD model downloads) please call us or click either button below:



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