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Augmented Reality is shifting how we do business, bringing interactive digital experiences into real world situations. Beginning in 1968 by Sutherland, Augmented Reality was initially used in the construction of head-mounted display systems, enhancing the growth of businesses by its visual overlay. Primarily used in the fields of business, logistics, gaming, manufacturing and the retail…

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The typical manufacturing company provides support services and parts for an average of more than 7 years after the initial product sale. Aftermarket service and parts account for 20-30% of revenues and about 40% of profits for most manufacturers. The key to maintaining profits and happy customers, lies within their aftermarket spare part business. Most…

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The latest 2019 B2B eCommerce research confirms the continued adoption of B2B eCommerce and expectation of accelerating adoption over the next few years. 2019 U.S. B2B Ecommerce Market Report According to this report, eCommerce sales on websites, login-portals and marketplaces exceeded $1 trillion for the first time in 2018. Manufacturers, wholesalers and distributors used to take…

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What is a 2D Sales Drawing? A 2D Sales Drawing is a complete 2D CAD drawing of a component, machine or configuration, including fully dimensioned plan and elevation views. They are called ‘Sales Drawings’ because their purpose is to support online sales activity from an industrial supplier website. They can be generated automatically from 3D models…

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Avoiding Covid-19 will obviously drive more B2C and B2B eCommerce as people avoid unnecessary contact. It will also further expose companies that haven’t yet built their eCommerce channel or transitioned to a customer helpful, online presence. Even before the pandemic, the trend to eCommerce was accelerating. Covid-19 will quicken the pace, at least in the…

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As the CEO of Atheer Inc. put it, “Augmented reality offers the promise of providing every member of the industrial workforce with relevant, contextual and customized information and guidance from across the enterprise into their field of view in a seamless, hands-free, intuitive manner that transforms the way we work.“ Augmented Reality (AR) Use Cases? Earlier this year we…

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Industrial suppliers (manufacturers or distributors) can radically drive more sales via CAD marketing, if your customers use 3D CAD models and/or 2D CAD drawings. What are CAD Models and Drawings? Skip this paragraph if you know the answer already. Most engineers now use Computer Aided Design (CAD) to create their designs often using 3rd party…

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And if that happens on internal engineering data you better ensure it doesn’t happen on data you publish to help prospects and customers produce better design files, faster, incorporating your products! Why we need Product Data Management (PDM)? If you are already familiar with PDM, skip this answer and jump to the next question. If…

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This post is the latest in our series on new technologies impacting industrial manufacturers and distributors. Earlier posts have included Pricing Optimization, IIoT, 3D Printing, Generative Design, 5G, Artificial Intelligence, Digital Marketing with CAD, Blockchain, Digital Twins, Visual Search and this one is on Augmented, Mixed and Virtual Reality. Before getting into the adoption of these technologies let’s define them. What’s the difference between AR, VR and…

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